Reflection on Social Media Case 6: Basketball Cop

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The Basket Ball Cop is a story that captured the hearts of many groups of people, all because of social media. This officer received a noise complaint and went to check it out, only finding a few kids playing basketball. This officer took the opportunity to go hang out with the kids and show them a police officer that they are not normally used to. This encounter between the kids and Officer White were caught on camera, and later that week it was posted up to the departments Facebook page. Soon after the video was posted Officer White had a new name and hashtag associated with his actions, Basket Ball Cop and #HoopsNotCrime.
This new image began trending and soon it was getting all sorts of attention from all sorts of people. People actually began donating basketballs and hoops to not only the neighborhood that this incident was recorded in but throughout the city, and others as well. They even had a basketball court built in one of the kids back yards so that the kids didn’t have to play in the street. These good deeds were also met by famous basketballicons/players like Shaquille O’Neal and the Harlem Globetrotters coming to play with the kids.
This situation was one that I really appreciated. So often in the media we hear about how police officers are corrupt and things of that nature. This video showed, however that not all police men are like what we see in the media, and also offered ways in which police forced could be revamped. Officer White’s initial reaction to this noise complaint was not about yelling at the kids, he instead took a different approach which made all the difference. He was able to become friends with these kids, showing them that he wasn’t a threat and they were then able to trust him and have a stronger relationship with him. Because of this, when Officer White told the kids to keep the noise levels to a minimum the kids were much more receptive because of the relationship that they were able to build with the officer. I think that this was a great learning experience for not just this local police department, but for police departments across the country.

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